Retail #weloveit

 

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Yellow Jelly & Partners has worked with a number of retail clients. It’s true we all love to shop. The creative team have inspired interiors, given an edge to hair salons and help create everything beautifully Scandinavian. Here is a taste of some of the projects.

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Other projects have included website design and build, advertising campaigns, product brochures, local press-releases, events and launch nights. the creative team have also undertaken interior design and project management.

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At Yellow Jelly & Partners had to carry a steel bath onto a secluded beach just to find that perfect shot. So what have we learnt?

Part of our process involves an element of discovery. We acquire as much inspiration and insight on how people shop. Content creation is paramount, many customers buy products after they have explored or read reviews online. When on the high street shoppers compare prices on their mobiles. The shopper today wants it delivered yesterday. And with the growth of social marketing and activities we have to keep them happy, they will tell their friends, share content across the social world. The high street has become less important and online shopping transactions are part of everyday life.

So where do we go from here?  We gain insight, knowledge and create the exceptional user experience.

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An international case study: A long, long time ago in the faraway land of Kuwait, a toy store was founded and they named it… Fantasy World! What started off as a humble abode for some of the world’s finest toys, years later it has grown into a magical castle – an up-scale, exciting and leading toy store with toys from all over the world! However as time takes its toll, Fantasy World needed a facelift to keep up with its young residents. They decided to put up a hoarding to keep the renovation a secret.

Yellow Jelly & Partners helped with this challenge. In the month of May working with Yellow Jelly, Fantasy World turned heads with its new hoarding,

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What could be more exciting than a whole toy store wrapped up and tied with a pretty bow? Not much! It’s a child’s (and adult’s) dream come true! Toys such as a doll, skateboard, a pair of binoculars and a puppy featured in the hoarding design which really appealed to Fantasy World; it was a perfect launch and tease to customers what was to come when re-opened!

It was perfect and Fantasy World loved the idea, saying:

“It was great experience, the agency was very professional and efficient…  I’m really happy with the end result”

One of Yellow Jelly & Partners first clients – Stuart,  the owner of The Riverside Restaurant in Woodbridge, often calls us last minute for some quick creative input.  They needed a quick advert and poster, so we put this together…

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Then after a quick email, we picked up the mobile, “It’s urgent, we need a quick advert put together; deadline today.” We ask: “what’s the brief?” “Crispy duck is back on the menu!” was the reply. The result was well received.

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